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While the threat from hackers is low for individuals, a more serious threat to personal privacy comes from unscrupulous speech pathology companies that operate websites for quick quids. Many speech pathology sites require you to register before you can use its services. Often you must provide personal information, such as your name, street address, and e-mail address. Then as you browse the site, data is collected as to which pages you visited, how long you remained on each page, the links you clicked, what terms you searched, and so on. After a number of visits to the site, a personal profile emerges. The question is, what do speech pathology site operators do with this information?
Most claim that they use it to personalize your experience on the site. For instance, if a speech pathology site learns that you are interested in speech pathology, the next time you visit the site, you might be presented with an article or advertisements for that and related products. But some speech pathology websites sell this information to marketers, which means that you may find yourself receiving unwanted catalogs from garden suppliers. Our preferred retailer does not do this.
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Think about the magazine section in your local supermarket. If you reach out with your eyes closed and grab the first magazine you touch, you are about as likely to get a speech pathology tabloid as you are a respected speech pathology journal.
Now imagine that your supermarket is so accommodating that they allow anyone who has an opinion on speech pathology, well informed or otherwise, to just stack their speech pathology articles, magazines or books in the store. Now if you reach out at random you are highly likely to get junk information on speech pathology and lots of it.
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| Last Updated: Wednesday, 12-Mar-2025 00:05:39 MDT |
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